Elon Musk Is Really Boring
February 17th, 2017Via: Bloomberg:
As Musk tells it, the L.A. traffic jam was a breaking point. Screw it, he thought, I’ll do tunnels myself. Within days of his tweetstorm, he acquired a domain name—BoringCompany.com—and appointed a leader for the project, Steve Davis, a senior SpaceX engineer who designed the guidance systems for the company’s first rocket. The barely sketched plan was to dig lots of tunnels for cars and high-speed trains. Mostly, Musk was going to approach it in his usual way: He’d figure it out as he went along.